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We understand the power and influence that key members of our industry offer to support the solutions they leverage daily. As PurView remains a critical tool for mortgage brokers in their business, we have identified the champions of PurView, who advocate for the platform.

To showcase those inspirational mortgage brokers, we have introduced our PurView Ambassadors, a community which aims to help build a more genuine relationship with our customers and have the support in effectively articulating the power of PurView’s property, ownership and neighbourhood data.

These dedicated PurView champions maximize their business with the power of PurView and advocate for the critical property insight the platform offers to their daily business. We are excited to share their insights with you on how you can effectively do the same.

We are so proud to introduce our PurView Ambassadors:

Sadiq Boodoo, Principal Broker, Approved Financial Services – Ajax, ON

“I’ve been the owner and Principal Broker of Approved Financial Services for over 8 years after a lengthy period with a major bank. I am also a past president of the Canadian Mortgage Brokers Association and name to the Global 100 Mortgage Professional in 2023, the Canadian Mortgage Professionals Hot List in 2021. Realizing that the options for helping clients were becoming increasingly less with the bank due to changes in regulations as well as in bank policy, I decided to make to switch to being a broker. I enjoy being part of the mortgage industry because it’s a dynamic environment that is constantly evolving and allows me to work with amazing people both within my brokerage and amongst the lenders to help clients with their mortgage needs.”

Christine Xu, Principal Broker, Moneybroker Canada – Markham, ON

“I started my mortgage career as a mortgage agent in 2000 when I could not get my own mortgage approved at schedule A banks as a self-employed financial advisor. In the past 24 years, I have enjoyed every day of being a mortgage broker providing solutions to borrowers to overcome their hurdles of being property owners for their personal use and business adventures. I have three times named as “Mortgage Global 100” (2023/2022/2021) and 5 times winner of the Canadian Mortgage Award as “Alternative Mortgage Broker” of the year by CMA. In 2019, I started a Mutual Fund Trust, Ready Capital MIT, providing investors a vehicle to invest in private mortgages.”

Carey Benvenuti, Mortgage Agent, Lending Niagara – Niagara, ON

“I’ve been in the industry almost 9 years and with the DLC Group of companies since starting in the industry. Currently, I am a team lead with 15 agents working under me. I’m enjoying the coaching and mentoring portion of my career. I love to educate our clients and provide an amazing client journey. Our team is in the top 5 in Central Canada with Mortgage Architects.”

Sarah Strauss, Mortgage Broker, The Place to Mortgage – Innisfail, AB

“I have been in the mortgage industry for 16 years and now run a brokerage of nearly 90 agents out of 5 provinces. I find myself incredibly lucky to have landed in this career which affords my family an amazing lifestyle while giving back and helping others.”

To learn more about our Ambassadors, please click here.